Celebrating World Breastfeeding Week 2013 with Bravado! Designs

Bravado! Designs was founded over 20 years ago by two young nursing mothers who recognized the gap in the market for stylish and comfortable nursing bras. Bravado understands the needs of a nursing mom and test all of their bras on real pregnant and nursing moms.  The company has built an excellent reputation amongst healthcare professionals such as doctors, lactation consultants and midwives for their high quality, innovative line of products. The Bravado website is very well designed and is packed with educational resources for nursing moms.

In April of 2011, Medela acquired Bravado Designs.

Medela provides the most technologically advanced, superior-quality breastpumps and breastfeeding accessories to nursing mothers around the world. A longtime champion of breastfeeding, Medela is the only company to develop products based on research by the world’s leading lactation experts. As a result, Medela’s breastpumps are the number one choice of healthcare professionals and healthcare facilities worldwide. Medela has developed an extensive line of products to meet the diverse needs of nursing mothers. These products include hospital-grade, double and single electric and manual breastpumps; breastfeeding accessories such as pump cleaning products, breast care products and specialty feeding devices; and maternity and nursing intimate apparel. Founded in 1961 by Olle Larsson in Zug, Switzerland, Medela continues to grow under the ownership of the Larsson family. Medela serves customers through a worldwide network of distribution partners in more than 90 countries and through its 15 subsidiaries in Australia, Canada, China, France, Germany (and Austria), Italy, Japan, Netherlands (and Belgium), Poland, Russia, Spain, Sweden (Denmark & Norway), Switzerland, the United Kingdom and the United States.

This dynamic duo compliment each other perfectly and we are excited to see what the future has in store.

Today we will be highlighting our favorite bras from Bravado Designs in honor of World Breastfeeding Week. Both Bravado Designs and Medela have been supporting breastfeeding moms the world over for many decades now. Several styles from the Bravado Designs collection are made from Oeko-Tex certified materials. We applaud Bravado Designs for choosing safe materials and hope to see the expansion of the Oeko-Tex line in the future.





The Essential Embrace Nursing Bra is the most comfortable, supportive, yet lightweight bra that you will ever wear while pregnant or nursing.

The Essential Embrace Nursing Bra – What You’ll Love:

  • Revolutionary patent pending Bravado Dynatex™ fabric – combines premium cotton & luxurious microfiber all in one
  • Breathable & seamless fabric – provides added comfort
  • Four-way stretch – fabric molds to your changing breast shape
  • Slimming back panels – Bravado Dynatex™ fabric gives you a smooth look
  • Lightweight and wire-free, yet strong & supportive – even to a L/M cup
  • Smooth and wrinkle free – great to wear under your favorite shirt
  • Full drop away bra cup – important for skin to skin contact
  • Proprietary easy open and close clips
  • Complimentary bra extender included

Bravado Designs has recently released a brand new style of nursing bra, the Essential Embrace Nursing Bra. The unique Dynatex fabric is designed for ultra comfort, breathability and stretch, while supporting you at the same time. The fabric is lightweight and the ideal choice for the warmer months. This pretty bra has a fresh and modern feel to it and is sure to become your favorite everyday bra and the first one that you reach for.


The straps are both functional and pretty; we love the diamond pattern on the straps which is a lovely change from the regular plain straps. The user friendly signature nursing clips are well designed, allowing you to operate them using just one hand. The full drop away cup is the perfect design for moms who are new to nursing and will maximize skin to skin contact with baby.

Essential_Embrace_Back_WT_250x340The back of the bra is designed to slim and smooth your back and creates a very flattering effect.

The Essential Embrace Nursing Bra is sized according to the chart below:



We love that this bra is available in a full range of band and cup sizes up to a size L/M (band 34/36).






The bliss nursing bra is an award winning bra and we are not surprised.

What you’ll love about the Bliss Nursing Bra:

  • Seamless Molded Foam Cups: seamless foam cups that hide nipples and breast pads, while giving you a beautiful shape. Your staple t-shirt nursing bra.
  • Flexi-Fit Support Channel: a flexible under-breast support channel that offers remarkable shape and lift while maintaining comfort and good breast health.
  • Comfortable and Fashionable: beautiful satiny fabric, a delicate center front detail and embroidered straps that make you feel stunning.
  • Wear as a maternity bra or as a nursing bra: gentle stretch features in the cups that grow and contract with your changing shape while maintaining support.
  • Full Access: cups unclip at the shoulder and drop down and away from your body to give baby full access to your breast, providing you and your baby with skin-to-skin contact which is essential, especially when establishing a breastfeeding rhythm.
  • Nursing clips that stay closed: proprietary clips lie flat under close-fitting clothing and easily open and close with one hand.
  • A proprietary Bra Conversion Kit (BCK), is now attached to your Bravado Nursing Bra and can be used to convert it to a “regular bra” once your nursing journey is complete.
  • Award Winning: The Bliss Nursing Bra has received the Parent Tested, Parent Approved seal of approval for quality and comfort.

The Bliss Nursing Bra is a fine example of a beautiful bra which just happens to be a nursing bra. No-one would ever guess that this gorgeous bra is a nursing bra!


bliss_view_strap_heroThe user friendly signature nursing clips are well designed, allowing you to operate them using just one hand. The full drop away cup is the perfect design for moms who are new to nursing and will maximize skin to skin contact with baby.


The beautiful lace detail in the center of the bra adds a touch of glamor and femininity, making mom feel extra special. The Bliss Nursing Bra is superbly designed to offer mom the support of an under-wire without an under-wire; even for those with larger cup sizes. The deep V design will allow mom to wear a full variety of tops and dresses without the fear of the bra showing. The molded foam cups and the silky smooth fabric are designed to create a smooth silhouette under your clothing. The versatile Bliss Bra will make any new mom feel gorgeous and pampered and is sure to boost her confidence.




Shop from the comfort of your own home and order online through the Bravado Designs online boutique.

Alternatively, find a retailer in your area.


All images copyrighted Bravado Designs.

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