Belly Armor Belly Band by RadiaShield


Remember the days of snail mail, rotary phones and IBM PC’s? These days we have technology at our fingertips to keep up with our fast paced lives, but it may come at a high price.

Microwave frequency exposure (that of Cell Phones, WiFi devices, and more) is a relatively new phenomenon: 100 years ago the background radiation was millions of times lower than it is now, and it is as recent as the mobile phone boom (~1990’s) that the modern, digitally pulsed signals have become ubiquitous in the Western world. Power frequency (50Hz in most of the world, 60Hz in North America) is given off by any appliance or transmission of AC (alternating current) electricity. Electrical wiring creates electric and magnetic power frequency fields throughout houses and other wired buildings, but these levels are usually very low unless there is a wiring fault. Many standard household goods will leak power-frequency EMFs due to poor design.  Some older homes have grounded metal conduit which can help shield us from this form of radiation.

Engineers look at radiation exposure in terms of intensity times duration ( I x D ).  We can work to limit both of these in our lives.

Duration may be the easiest to reduce simply by limiting the time we use our cell phones, laptops or stand near an operating microwave oven for example.
Intensity of all the radiation we are exposed to is more complex to measure and understand but some things you can do are:

  • Try to use lower radiation producing products.  Keep these products away from your body.  Radiation levels drop off at the Cube of the Distance so being twice as far from a radiation source reduces your exposure to 1/8th.
  • Shield yourself from the sources.  Concrete walls and even drywall can reduce the radiation passing through them, metal cladding including metal roofs work well.  Glass walls have low shielding in general.
  • Make sure your devices are properly grounded.  Many have built in shielding that works best when properly grounded.
  • Look for Low and Ultra-Low Radiation certified WiFi devices.  Many companies now promote the products that they make to these standards. You dont need a wireless router that can cover an entire city block for your home WiFi.  Buy the lowest radiation one you can find and locate it centrally.
  • Check the SAR rating of the cell phone you want to purchase.  Lower numbers, particularly under 0.5, are better. We love the the Galaxy Nexus S from Samsung. You won’t miss your iPhone (super high SAR) with this fully featured Android phone.
  • Use a headset or even speaker mode and keep your cell phone away from your body.
  • Turn off your Bluetooth – Use USB instead.
  • Replace Cordless phone with a regular wired phone.
  • Additional shielding ideas: In conjunction with the above recommendations, consider the Belly Armor Line of Radiation Protection Products.

Many expecting moms have jobs where they are surrounded by computers all day or are glued to their smartphone and laptop throughout the day for social reasons. For some interesting literature on Radiation During Pregnancy, please click here. To lessen exposure, why not invest in a few pieces from the Belly Armor Collection. We love the Belly Band line consisting of the Belly Band (for those who prefer a less snug fit) and the Belly Band Embrace (for those who prefer a snug fit). Each style is available in several color options and sizes. Since Belly Bands are so versatile and still very much in fashion, why not invest in one that also offers some protection against radiation? RadiaShield states the efficacy as follows: 99.9% Shielding Effectiveness (40-60dB). View the independent FCC-certified laboratory testing report on the Belly Armor Website.

No-one will ever know that you are wearing a state of the art belly band thanks to its brilliant design and silky material which feels lovely against your skin. We love the trendy rouching on the Belly Band which results in a very flattering fit over your bump. Belly bands are fantastic for covering up your belly under tops that are starting to creep up, allowing your to wear your tops for a longer period of time.The Belly Band is for expecting mothers who prefer less snugness around their belly and a looser fit. The pleated design makes it easy to adjust coverage vertically and discreetly cover unzipped pants as your belly grows.


The Belly Band is lined with RadiaShield® Fabric, a highly conductive silver textile with the same shielding properties as a 1/4-inch thick sheet of aluminum. It shields by neutralizing incoming electromagnetic waves,canceling out the ambient radiation and reducing your exposure.

Instructions: Wear under or over clothes throughout your pregnancy, with larger side fully covering your belly.


The Belly Band from Belly Armor is ideal for those who are embarking on a preconception program. The Natural Fertility Prescription is an outstanding preconception couple that we encourage all couples to look into.


For a retailer in your area, please click here. To shop from the convenience of your home, please visit the Belly Armor Online Boutique.



Congratulations to Anna P.

Ingrid & Isabel’s Bellaband


Ingrid & Isabel was founded by Ingrid Carney. When Ingrid was pregnant with her first child back in 2001, she had a fashion crisis one morning when her belly had popped overnight and she was no longer able to button up her pants. This crisis was the inspiration for the development of the Bellaband.

The Bellaband is a stretchy band with seamless construction which you wear over your unzipped or unbuttoned pants to keep them secure against your body allowing you to still wear them. This versatile band is a “must have” in your pregnancy wardrobe and can be worn throughout the pregnancy and postpartum/nursing stages.

When you are in your early pregnancy and your non maternity pants are no longer fitting, simply grab your BellaBand and pull it over your unzipped or unbuttoned pants. This will allow you to wear your non-maternity pants longer. By folding over the Bellaband, you will have an additional layer to effectively conceal your button/zipper. The Bellaband is also wonderful for concealing your bump which peeks out from your non maternity tops which are getting shorter and shorter. The Bellaband is designed in such a way that it will appear as if you are wearing a tank under your tops with a layering effect. The Bellaband will enable you to have a far greater choice of styles to wear during your pregnancy, without the huge investment.

The Bellaband will allow you to continue wearing your pre-pregnancy pants during your pregnancy


Folded over for extra coverage

As you progress in your pregnancy and you start to purchase maternity apparel, you may find that your new maternity pants are too big. The Bellaband will prevent your pants from slipping down below your belly, allowing you to wear your maternity clothes sooner. Worn as one layer, the Bellaband is also useful for smoothing out your belly, allowing you to wear fitted maternity tops. After baby is here, you may find that your maternity clothes are too big and your non-maternity pants are too small. The Bellaband will once again come in handy as it will keep your maternity pants in place and also allow you to wear your non-maternity pants unbuttoned or unzipped. For nursing moms, the Bellaband can be worn higher up to cover your tummy while you are nursing, thus allowing your to wear your nursing bra with any style top, with the addition of the Bellaband underneath.

Wear the Bellaband throughout pregnancy and post partum


New Bellaband Lace updated design

Bellaband Lace now featuring a stay-put silicone strip.

The new improved Bellaband Lace (as well as the Everyday) features a stay-put silicone strip for more hold and added length for extra coverage.  The silicone strip really helps the band adhere to your pants, preventing the band from riding/rolling up your pants.

Stay-put silicone strip

The longer length is wonderful for those with a long torso and also gives you more versatility when wearing your Bellaband, especially as your belly gets larger and also for the post-partum period. We love the feminine lace which looks gorgeous under any top! A Bellaband that is both stylish and functional – simply genius! Available in black or white.

Bellaband Organic (Original Design)

Eco-moms to be will love the Bellaband Organic. This version is made from 95% organic cotton is a wonderful choice in the warmer seasons. The super soft organic cotton feels wonderful against your body and is ideal for those with sensitive skins. The Bellaband Organic is the original style Bellaband and does not feature the silicone strip. Available in white and sand.

Bellaband Organic



Shop the Ingrid & Isabel online boutique or find a store in your area.


For additional information please visit


All images copyrighted Ingrid & Isabel.

Zulily – Daily bargains for the entire family

Many of the products that we review in our publication can be found on clearance at

Daily deals are posted and there is always a fantastic selection of products for the entire family each day. You pay a shipping fee on the first product that you purchase and after your purchase, you will receive free shipping on all your remaining purchases for that day. Please keep in mind that when you select the free shipping option, your order will typically take a few weeks to arrive. If you are not in a great hurry, this website may be a great fit for you. Consider ordering for the coming season and anticipate the needs of your family. Please read all the terms on their website before purchasing.

Zulily ships to over 100 countries worldwide! See what great offers are available right now on

Happy Shopping!







Holiday Shopping Guide 2012: Columbia Sportswear



Columbia Sportswear:

“Being an industry leader in outdoor apparel and product takes passion, and an understanding of people who love the outdoors as much as we do. That’s why, from cutting edge technology, to our innovative heritage in Bugaboo, our jackets, pants, fleece, boots, and shoes are all tested tough so you can enjoy the outdoors longer.”

Columbia Sportswear offers a full range of well designed and high quality apparel for the active family. We have selected 2 products to highlight from the Columbia Sportswear Collection. These make ideal gifts for the special man in your life who enjoys an active lifestyle.

Men’s Extreme Long Sleeve 1/2 Zip

Built for low to mid aerobic activity in extremely cold conditions, this high-loft fleece layer features thermal reflectivity from your neck to your waist. It provides maximum warmth and wicking with stretch inserts under arm for comfort where it counts.


  •     Omni-Wick inserts keep you dry and comfortable
  •     Omni-Heat thermal reflective lining for lightweight, breathable warmth
  •     Performance fit
  •     Antimicrobial
  •     Ergonomic seaming
  •     Thumb holes
  •     Imported


  •     Omni-Wick inserts under arms and at side torso
  •     Omni-Heat insert at back neck
  •     91% polyester/9% elastane Thermostretch

This baselayer is light, soft and stretchy. With an amazing reflective coating to keep you warm, this baselayer is breathable to keep you from sweating. With holes for your thumbs, the sleeves are long enough so they cover your hand and not just your wrist. This design feature really helps to keep your hands warm, and you can even tuck your fingers in if they get really cold outside.  The 1/2 length zip and the thumb holes make the garment easy to get on quickly and in addition, helps to keep the baselayer in place (no bunching) while you put on sweaters etc. The baselayer extends to the hips which is the ideal length to keep your back warm, even when sitting.  This baselayer is outstanding quality and we appreciate the double stitching of the garment to ensure its longevity.




Men’s Triteca™ Softshell

Three technologies strategically placed to provide ultimate warmth, comfort and protection during aerobic activities in inclement weather: super-fast wicking technology is utilized at the body’s key hot zones, wind-blocking fabric at points of exposure and Omni-Heat® thermal reflective lining around the core for added warmth.





  • Omni-Wind Block ultrabreathable windproof
    Omni-Heat thermal reflective
    Omni-Wick EVAP advanced evaporation
    Bonded softshell
    2-way comfort stretch
    Hybrid for stretch and breathability
    Attached, adjustable storm hood
    Vented hand pockets
    Waterproof zippers
    Drawcord adjustable hem
    Zip-closed hand pockets
    Contoured sleeve cuffs
    Backpack compatible
    Abrasion resistant chin guard
    Drop tail
    Center back length: 29”


100% polyester 3L Wind™ Block softshell
92% nylon/8% elastane stretch Evap twill

You will never find a lighter weight jacket that can keep you so warm. There is no padding to this jacket but it keeps you just as warm.  Where this jacket really stands-out is in the range of temperatures and conditions that this jacket can keep you comfortable.  Zipped up its ideal to keep you warm by reflecting your body heat back to you, even in its large hood.  Open the side pockets lets air through to cool you down if you get to warm, unzip and it flows to all you to cool down further when the day warms up.



This jacket features Velcro straps at the wrists to keep air and/or rain out.  The Drawstring tightens around the waist and the hood can be tightened by a draw-string as well.  This jacket is ideal for traveling as it can adapt to the climate changes you experience. It is so compact its easy to take with you on the plane or in your backpack without taking up the space of a “conventional” jacket with the same warmth factor. This jacket checks all the boxes when it comes to versatility, quality and adaptability. The perfect jacket for the changing seasons.



The Columbia Sportwear range is available worldwide. Click here to find a store in your area. Alternatively, you can shop from the comfort of your home through the Columbia Sportwear Online Store.


To view the full range of products available from Columbia Sportswear, please visit


Vertbaudet Autumn/Winter 2012 Maternity Collection


A favourite with parents in France for over 40 years, VERTBAUDET was launched in the UK in 1997.
In addition to the 202 page catalogue and 68 page Home Collection, featuring furniture and furnishings for children’s rooms, the website has become immensely popular with busy parents. The website offers exclusive products not available in the catalogue. Every Vertbaudet Collection is the result of months of work by their expert fashion teams, who ensure that every item offers something special in terms of style and quality.

Vertbaudet’s Autumn/Winter 2012 Maternity Collection embraces the colours of Autumn leaves falling from the trees. Cosy knits and warm coats will help to keep you and your bump warm and snugly despite the outside temperature. Here are our top picks:


Maternity Before & After Dress

Maternity Tunic

Maternity Leggings, available in Black Medium, Grey or Black

Maternity Coat, available in Grey or Black

Maternity Yoga Outfit: Cardigan, Top & Yoga Trousers (Beige or Black)

Maternity cardigan, top & yoga trousers that grows with you, in stretch jersey. Cardigan with a hood. Length approx. 75cm. Top with adjustable narrow straps. Length approx.More information
65cm. Yoga trousers with a wide waistband and plenty of coverage. 95% organic cotton, 5% elastane. This lovely set is perfect to change into after work or wear on the weekends. The organic cotton fabric feels heavenly against your sensitive skin and drapes beautifully over your growing bump. The versatile set can be mixed and matched with other items in your wardrobe to create countless looks year round. The perfect outfit for prenatal yoga which will help to prepare your mind and body for the birth. We applaud Vertbaudet for using organic cotton fabrics and hope to see additional styles available in organic cotton.

Maternity Pack of 4 Shorties

Maternity pack of 4 shorties. 95% cotton, 5% elastane. Maternity underwear are a great choice when your regular underwear starts to feel snug and your bump is making an appearance. These shorties are cut lower to sit below your bump and stay in place. The floral design is pretty and feminine and will make your feel extra special.

Also available in Black, White & Grey Combo.


Purchase online, by phone or by post. Click here to learn more. International shipping is available.

For additional information and to see the full range of products that Verbaudet offers, please visit

All images copyrighted Vertbaudet

Love Milk Designer Nursing Apparel

LOVE MILK Nursingwear was founded in 2010 by Helena Henning in Sweden.

The idea of the original Love Milk nursing top (now called Emma) came to Helena while expecting her third child. At the time she had given away all her old nursing clothes, and struggled to find nice enough new tops and dresses that she felt would be worth the money. She also wanted to nurse in comfort and style and feel confident to do so just about anywhere. So Helena set about developing a top that works as an addition to your existing wardrobe, making less impact on your wallet and the environment, and letting you stick to your pre-baby style. She was also determined that it is made from eco-friendly materials and affordably priced.

Helena soon discovered the real need for new mums to dress as stylishly as they used to before they had babies. Most breastfeeding garments she found were either frumpy or just aimed at lounging at home, and very rarely did she come across a beautiful dress designed for nursing that was also flattering and trendy. So the business took off with the aim of creating a fashionable breastfeeding collection, with dresses and tops featuring a clever and hidden nursing access, and also being nice enough to wear at weddings, parties, dinners or just when you want to feel pretty. All the garments are still eco-friendly and affordably priced.

“Love Milk focuses on sustainable, easy and colourful living. But, most importantly, we want to help making nursing easier and let all mothers feel beautiful.”  Helena Henning, founder of Love Milk


Here are some versatile and stylish pieces from the Love Milk Collection which have caught our attention:


 Brigitte Nursing Dress

BRIGITTE can be used both as a nursing dress or as a longer nursing top. Featuring a chic, classic slash neck and side ties, which you use to shorten the dress.

Brigitte Nursing Dress in Teal

This beautiful sheath style dress is a timeless design and will flatter your new postpartum curves beautifully. The Brigitte dress can morph from day to night with the addition of some gorgeous accessories and a pair of classic heels. The Brigitte dress will allow you to nurse discreetly in style and comfort. One of our favourite designs from the collection.

Access nursing through the armhole. To feed, simply pull the armhole over the breast and the underneath panel aside.

Brigitte is also available in Mulberry, Mocha and Black.


Faye Nursing Top


FAYE nursing top with peplum has a flattering V-neck that emphasizes your gorgeous mummy curves. The side ties are tied either under the bust or around the back for a variety of looks. The generous width of the peplum panel also makes room for a baby bump making it a great investment. The sleeves are long and straight with elastic gathering at the cuff. The beautiful bamboo fabric drapes beautifully over the body, resulting in a very flattering fit which is sure to draw plenty of compliments.


To feed your baby in a discreet manner while keeping your body covered and warm, simply separate the gathering over the breast. The gathering across the bust hides the clever nursing access and adjusts to your changing bust size.

Faye Nursing Top is also available in Crimson, Black and Mulberry.


Donna Maternity Leggings

DONNA leggings are incredibly comfortable made from a soft and stretchy organic bamboo jersey. There is room for a baby bump in the extra high waist, that can be folded down so you can wear the leggings without a bump too.

Donna leggings are truly the most comfortable maternity leggings on the market thanks to the unique design of the soft, stretchy extra high waist. Perfect for any stage of pregnancy and especially ideal when you are in your third trimester and you are fast outgrowing many of your maternity pants! These stylish leggings can also be worn postpartum making them a fantastic buy!

Donna leggings are available in a variety of colours to coordinate with your wardrobe.


The sizing chart can be found below:




Helena Henning has certainly achieved what she set out to accomplish by supporting and promoting breastfeeding through Love Milk’s beautiful line of designer nursing apparel.  Breastfeeding women can feel sexy and confident in Love Milk’s trendy designs which will make nursing discreetly in public a synch.



Find a stockist in your area that carries the gorgeous Love Milk line by clicking here or shop the online boutique from the convenience and comfort of your home (worldwide shipping is available).

To view the full Love Milk collection, please visit the Love Milk Website.


JoJo Maman Bébé Autumn/Winter 2012 Top Picks


JoJo Maman Bébé, Newport, UK based company,  was founded in 1993 by Laura Tenison who recognised the gap in the market for stylish maternity fashion. Laura, who was living at the time in Brittany, Western France, was inspired by the Nautical Breton Style which still remains a prominent feature in the current collection. Laura, a mother of two, started JoJo with just a single sewing machine, and today, JoJo is regarded as the UK’s foremost niche market specialist in pregnancy, baby, children and nursery market. JoJo prides itself on the treatment of its staff and third party workers and has links to Africa charity Nema – which aims to reduce infant mortality in Mozambique.

With the colder season just around the corner, we are highlighting our top picks from the JoJo Maman Bébé Autumn/Winter Collection.


 Dark Wash Bootleg Maternity Jeans- £29.00

Maternity Jeans are essential to any maternity wardrobe. They are extremely versatile and can be worn throughout the year, making them a terrific investment. Whether you are going on a date with your partner or lunch with your girlfriends, they can be dressed up or down for any occasion. Finding your perfect pair of maternity jeans is easy with JoJo’s choice of styles.  JoJo’s line of maternity jeans feature a jersey bandeau waistband to fit over or under your bump. Fold down in the early weeks and unfold as your bump grows. The jeans are also perfect to wear in the post partum period when your body makes the transition back to its pre pregnancy shape.

The Dark Wash Bootleg Maternity Jeans features a wide jersey waistband to roll under your bump for extra support or wear over for extra warmth or modesty. The dark wash, bootcut design and stretch denim result in a very flattering fit throughout your pregnancy, boosting your confidence and self esteem. This style, like all JoJo’s maternity jeans are cut to fit throughout your pregnancy, making them terrific value. The bootcut jeans are well designed and of a high quality. Pair with any of your favourite JoJo Maternity Tops and Shirts for a stylish, pulled together look. Our tester found the jeans to be very comfortable with the fit true to size. She also received many compliments while wearing them. The ability to customise the waist band depending upon which stage of pregnancy you are at was a much appreciated feature, allowing the tester to get as much or as little support as needed. The jeans stayed in place thanks to the well designed waist band. The tester noted that she felt more confident when wearing the waist band pulled over her bump in the event that her top started to ride up thereby exposing her belly. The bootleg jeans are available in regular and long lengths to suit every height. These are a terrific staple that you will turn to over and over again.

View the full range of Maternity Jeans here. Maternity Sizing and Waistband sizing can be found here.


4-Way Maternity Cardigan- £39.00

Wrap cardigans are a great choice and useful addition to the wardrobe whatever stage of pregnancy you are at. They can be worn open or tied with the belt for a comfortable, flattering fit. Adaptable maternity cardigan which can be worn open with waterfall collar, wrapped with the tie for a defined waist or buttoned up for a classic look.  so it should last you through nursing and beyond.
o Length 28″
o Length 72cm
o 40% Cotton, 40% Viscose, 20% Nylon

The versatile 4-Way Cardigan is brilliantly designed to be worn 4 different ways, offering your a variety of ways to wear your gorgeous cardigan depending on the weather and your mood. Have fun experimenting with different looks! Visit the website to view the various ways to wear this cardigan. We love the soft material and the way that the fabric drapes beautifully over your growing bump. Pair with jeans for a casual look or pants for a smarter look. You can wear it on its own or layer up for extra warmth. A wonderful addition to your wardrobe. A great cover up which can be worn right throughout pregnancy and long after the birth.

View the full knitwear collection here.




Black Maternity Peacoat- £65.00

When the colder weather rolls around and your regular coats and jackets won’t close over your bump, it will be time for search for a maternity coat to keep you warm and snug in the colder season. JoJo has you covered with the lovely maternity peacoat. This lovely double breasted maternity peacoat from JoJo is a timeless design and will never go out of fashion. It is fully lined and very well made. The coat is cleverly cut for a streamlined silhouette whilst allowing all the room you need to grow.

* Length 30″
* Length 77cm
* 50% Wool, 50% Viscose. Dry clean only

The smart wool coat is ideal for work and smart events and also works well for casual outings paired with your favourite. The Maternity Peacoat will keep you warm when the temperature drops while keeping you fabulously stylish at the same time. Our top pick for Maternity Coats for 2012.

From casual to chic, JoJo has you covered with their full range of Coats and Jackets in various fabrics, styles and lengths.


Perfect Maternity Coat- £69.00

Khaki Twill Maternity Parka- £69.00

View the full coat and jacket collection here.



JoJo Maman Bébé offers a full line of maternity, baby and children’s clothes as well as practical products, nursery items, gifts and toys.



Shop the JoJo online boutique or find a store in your area. Our testers have received their samples in a very timely manner and we can attest to the prompt and professional service from JoJo. Shop in the comfort of your home with complete confidence.

All images copyrighted JoJo Maman Bébé


Bellybutton Maternity Autumn/Winter 2012 Picks


Bellybutton Maternity was founded 11 years ago in Germany and has built a solid reputation for offering fashionable designer maternity clothing which is perfectly tailored and made from comfortable materials. The range continues to gain popularity with celebrities. In addition to maternity clothing, bellybutton also offers a range of clothing for babies, children, shoes for children, gifts and accessories. Bellybutton apparel can now be found in upscale boutiques all over the world.

We strongly believe that you shouldn’t have to compromise on your personal style when you are pregnant. Bellybutton recognises that pregnant women want to continue wearing fashionable clothing even when they are expecting and thus their maternity line is inspired by the latest trends from the fashion capitals of the world.

If you are in the process of building a maternity wardrobe, consider investing in some key basics which will carry you through your entire pregnancy and beyond. A great pair of jeans is our “must have” maternity and are versatile enough to dress up or down depending on the occasion. Maternity jeans will also come in handy postpartum.

We love the Maya Jean line from bellybutton which is available in bootcut, flared, straight, skinny and slim leg options to suit every figure, various waist bands as well as different washes. Our tester received a pair of the Maya Bootcut jeans and was really impressed with the design of the maternity jeans which resembled her regular pair of non maternity jeans, apart from the waist band.

“I love that these jeans don’t scream maternity”. I will feel comfortable wearing them both during and even after my pregnancy and they don’t look like typical maternity jeans.”

The quality of the jeans are fabulous and you can clearly see that these jeans are very well made. The waist band is versatile and you can pull it up over your bump or fold it down over your bump, depending on your preference and how far along you are in your pregnancy. The boot cut jeans are a terrific choice for all figures because of the flattering design and fit which elongates the legs for a slimmer appearance. The Maya Jean line from bellybutton is designed to work with all bellybutton shirts, blouses and tunics.  You can pair your Maya jeans with trainers for a sporty casual look, heels for date night for your husband or flats for brunch with your girlfriends – the options are limitless.

With Autumn around the corner and the weather being unpredictable, choosing clothes that will easily adapt to the weather are essential to keeping comfortable. A cardigan is the perfect choice to compliment any outfit and can be worn unfastened when you need light coverage and fastened when the temperature drops. The Long Cardigan Gerlis is simply stunning and the warm taupe colour is perfect year round. The cardigan can be tied above the bump and will accommodate your growing belly. After baby has arrived, you can continuing wearing your beautiful cardigan which can also double as a cover up for nursing. The longer length provides extra coverage for your bump and creates a slimming silhouette. The cardigan is perfect over jeans and a tee for a casual look as well as over your work attire when conducting business.

The NEW Autumn/Winter 2012 Collection from bellybutton is simply gorgeous and will allow your to embrace the cooler weather in style and comfort. Here are our top picks from the collection:








Find a store in your area or shop the online boutique.

To view the full range from bellybutton, please click here.

All images copyrighted bellybutton.

Crave Maternity Autumn 2012 Picks

Maternity fashion has come a long way since the tent- style designs of the past decades. Crave Maternity understands a women’s need to continue dressing in style while she is expecting and offers a gorgeous line of maternity and nursing apparel. Crave Maternity Designs are cut to hug your growing bump offering a flattering fit no matter how far along you are in your pregnancy. You won’t need to sacrifice comfort for style as each piece is designed with both comfort and style in mind.

Crave Maternity: The UK’s Leading Maternity Clothes Designer & Maternity Wear Retailer

The maternity clothes in the Crave range are designed to encompass all aspects of your lifestyle during pregnancy through to motherhood. Their fabulous maternity fashion collection is expertly designed and created to suit all shapes at each stage of pregnancy in sizes 8-20. More than just style, Crave offers a comprehensive lifestyle concept bringing together a unique mix of designs, balancing style and comfort to give you the freshest selection of maternity wear for every month of the year. Crave poses an excellent fashion offering for mums-to-be combining quality, comfort and choice of maternity clothing style. All their clothes can be bought online. Browse through their range which includes maternity dresses, tops, t-shirts, camisoles, tunics, blouses and sumptuous knitwear. For the bottom half, maternity trousers, leggings or jeans! For more formal occasions they have a great range of business suits and jackets. For the warmer weather they have comfortable and cool cottons and linens. From swimwear to sleepwear, buy the right and stylish maternity clothing online at Crave.

On the Crave Maternity Website you will find the Crave Maternity Designs as well as additional styles from other designers. Today we will be featuring our Top Picks for Autumn 2012 from the Crave Maternity Brand.

Plum Ruched Side Top

This stunning Plum Ruched Side Top features side adjustable ruching (with drawstring) to accentuate and flatter your bump as you progress through your pregnancy. The wrap style V neck is very flattering and highlights your face beautifully. The longer length balances your growing bump and ensures that you will be able to wear this top throughout your pregnancy.

The soft fabric drapes beautifully over your growing bump and feels lovely against your skin. This top is a fantastic buy and is sure to become a favourite in your maternity wardrobe.

Viscose 95%/Lycra 5%

Machine Washable



Pull On Maternity Bootleg Jeans

Maternity Jeans are essential to any maternity wardrobe. They are extremely versatile and can be worn throughout the year, making them a terrific investment. Whether you are going on a date with your partner or lunch with your girlfriends, they can be dressed up or down for any occasion. A super flattering fit that that runs slim through the thighs with a gentle flare at the knee to lengthen the line of the leg. The stretch denim makes these jeans luxuriously comfortable and a perfect jean for the pregnant figure.

The Pull On Maternity Bootleg Jeans from Crave Maternity are very well designed and are of a very high quality. They are very easy to slip on, something which you will really come to appreciate as your bump gets bigger! The under-the-bump style is so comfortable to wear and offers some below-the-belly support as your bump continues to grow. The waistband is expertly constructed with an expandable jersey panel designed to sit under the bump providing the right support at each stage of you pregnancy. The jeans can be worn from the very first moment when you notice that your regular jeans are too tight and then throughout your pregnancy, accommodating your growing bump. In addition, after your baby has arrived, you can continue to wear your maternity jeans for the post partum period while your body makes the transition.




98% cotton / 2% Elastane

Machine washable  30°

Available in regular 32″ and Long 34″






The styles above in addition to the full range of maternity and nursing apparel can be conveniently purchased through the Crave Maternity Website. You can shop from the comfort of your home and be assured that your order will be delivered in a speedy fashion. The website is very designed and very easy to navigate making shopping online a pleasure. If you prefer to order over the phone, you can all the Order Hotline at 0844 381 4998. International Shipping is available. Please check the website for further details.

Love a good bargain? Check out the OUTLET section for serious savings.

For additional information, please visit the Crave Maternity Website.


All images copyrighted Crave Maternity.

Belabumbum Belly, Boudoir & Beyond Collection

Belabumum (pronounced “bella – boom! – boom!”) is a Portuguese term for “beautiful bottom.” Founded in 2011, Belabumbum is a Lingerie and Maternity Line inspired by Latin America culture. Beautiful fabrics and fun feminine styles are a hallmark of the company, with the Copacabana Lace Collection a best seller. The Belabumbum Maternity Line was founded on the belief that women grow more beautiful during pregnancy and is very popular among celebrities.

Belabumbum works with socially conscious manufacturers in South America to ensure excellent working conditions and job security. Belabumbum has also contributed to countless health and well-being related events and organizations.

Introducing the “Belly, Boudoir & Beyond Collection” from Belabumbum. The idea behind this collection is that it is specifically designed to accommodate your growing belly during pregnancy and the same pieces will also double for after baby has arrived when you are nursing. The concept is genius and will save you a great deal of money when building your wardrobe. Whether lounging around the house or running to the grocery store, this collection has you covered.

Introducing the Belabumbum Belly, Boudoir & Beyond Collection


Before & After Reversible Dress

Before & After Reversible Dress












Before & After Cami and Loungepant

Our top pick for summer: The Before & After Ruffle Dress.

Before & After Ruffle Dress

Before & After Ruffle Dress


The perfect “wear anywhere” basic dress.  Cuddle up at night or throw on a cardigan and take it out on the town!

* Underbust nursing access
* Ruffle detail at bottom
* Lace trim at bust
* Cap sleeve top
* Wear before or after baby
* 95% viscose, 5% spandex

Available in Gunmetal and Black.


The versatile Before & After Ruffle Dress is designed to be worn during pregnancy, nursing and beyond, offering terrific value. The soft, stretchy material feels wonderful against your skin and drapes beautifully over your growing bump and flatters the postpartum figure as well. The neckline is accented with a delicate lace detail and feminine ruffles at the bottom.

Ruffle Dress Underbust Nursing Access

Nursing in this dress is simple to accomplish thanks to the hidden underbust nursing access. Nurse discreetly while feeling confident in this gorgeous dress. This dress is comfortable, stylish and functional making it our top pick.

Also part of the Belly, Boudoir & Beyond Collection is the Button Cardigan.



Belabumbum can be found in fine boutiques and department stores throughout the United States, Europe, Australia, Japan, and the Middle East. Click here to find a store near you.

For additional information and to see the full collection, please visit


All images copyrighted Belabumbum.


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